DDT DESIGN
DDT Design marked the inception of Deon St.Mōr’s storied career
DDT Design marked the inception of Deon St.Mōr’s storied career, serving as his very first venture into the professional design realm directly after graduating from university. A visionary step into multidisciplinary design, DDT Design spanned a full spectrum of creative services, from industrial and product design to branding and experiential projects. This formative studio was far more than a traditional design practice; it was a breeding ground for innovative ideas, where every project combined technical expertise, aesthetic sophistication, and Deon’s distinct entrepreneurial edge.
DDT Design laid the foundational principles that Deon would carry into his future brands—D1, U.U, MO, and MOR Cosmetics. His approach to DDT was inherently holistic, applying brand architecture, market positioning, and customer-centric principles to every project. The studio’s versatility enabled Deon to experiment across multiple design dimensions, integrating elements of strategy, creativity, and execution. This adaptive methodology empowered him to build enduring brand identities that stood out in the market, creating resonance and value for clients.
Each subsequent venture grew out of DDT’s blueprint. For instance, D1 evolved into a specialized design house known for its creative finesse and innovation, while U.U and MO offered high-quality retail concepts that celebrated Melbourne’s design scene and sustainable local manufacturing. MOR Cosmetics, a hallmark success in Deon’s career, began with the early principles nurtured at DDT—a passion for luxury, sensory experiences, and meticulous attention to design detail, which later captivated a global audience.
Through DDT, Deon sharpened his ability to identify market gaps, conceptualize unique solutions, and execute products that not only fulfilled functional needs but also created an elevated, sensory experience for consumers. The journey of DDT, from an exploratory design practice to the precursor for globally recognized brands, encapsulates Deon’s natural inclination to innovate, lead, and redefine industry standards—qualities that would drive his career forward and establish him as a transformative figure in the fields of design, brand development, and entrepreneurship.